Solomon’s re-branding

I have developed a responsive, illustrated, branding for Solomon’s, one of the leading brands in traditional shaving and grooming products for men.
A radical, complete, re-branding using typography and illustrations with three degrees of simplification and readibility, fully covering every size-based need for both printed and online usage.

It required me months of takes, projects and a cohese collective work with the Bake agency staff to make it work and to be bold as I envisioned.